Selling Ice to an Eskimo
Written by Jon Kristinsson -
AdventureDevelopers has posted the third part of Beiddie Rafól's rant on the state of adventures today.
The article discusses current adventure game marketing techniques, or lack thereof, and how publishers just don't have a clue who they're marketing these games to.
And be sure to check out the first and second part of the series, as you eagerly await the fourth part.