My theory is that girls have always been into gaming, the marketing types are just blind to it.
Er, I mean, girls started playing video games with the Sims and Nancy Drew. Yeah, that's what I meant.
Which brings up an interesting question... I saw a mention (I think in Laura's interview) of the roach game seeming like a good idea because it would appeal to 19-25 year old guys... how much do you think of the audience when you're developing a game? Would knowing that the demographic is 50/50 male/female (theoretically) change the game you created? Does it depend on the game?
-emily
