They're planning to name the successor to the Game Boy the Puu. Seriously, I see why they're using this title:
- It's short, representing the simplification of control and gameplay.
- It's unusual both to look at and to hear, which makes it stand out.
- The bad spelling implies that it's rewriting the rules.
- "We", because they'll be focusing on multiplayer and positioning this as a console for an entire family.
- "Wi" as in "Wi-Fi", because they're emphasizing the internet connection.
- "Wee" meaning small, because it's a small console.
But really, there's only one reason that matters:
Nintendo's marketing guys are a bunch of morons. It is so ugly that I'm going to have nightmares about introducing it to my family. They'll go something like this:
Me (to my non-gamer sister): Hey, look! I just got Nintendo's new console!
My sister: So I'll play Mario Party on that now, instead of the Gamecube. What's it called?
Me: Ummm...
My sister: What's it called?
Me: Well, I'd rather not-
My sister: WHAT'S IT CALLED??
Me: Well, actually, it's called, um,
Wii.
My sister, and everyone nearby:
HAHAHA! HAHAHAHA! HAHAHA!!! MWAHAHAHA!
Me: Well, maybe it's not called-
Everyone:
WII!!!
Me, waking up: Gaa!
