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Old 05-16-2012, 03:10 PM   #191
TerminusEst
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Quote:
Originally Posted by Dienerstrasse View Post
DRM aside, I hope that Chris and Aaron will take the time to take part in the Kickstarter forum during their campaign. If you look at Jane, she's put in effort to maintain an active dialogue with her fans, which makes her (IMO) really likeable. I _want_ her to succeed, because she's a great designer, of course, but also a lot because she's nice and approachable. These guys are more elusive so far (which has only been one day, granted!), and therefore also come across as more aloof (even if that's not the case at all). If they make an effort to mingle directly with their backers a bit - if only to toss in a short message now and then to show that they're around and interested - I suspect their popularity will grow.

On the other hand, Jane is struggling to reach $400k despite all her video updates and forum posts, so what do I know...
I agree. Jane had a great PR strategy. She made herself available for interviews, live chats, Q&A's, a reddit AMA, what have you. That was probably partly engendered by Pinkerton's fundraising trend, however. I expect that if Tex's slows down appreciably in the near future, CJ & AC will probably follow Jane's example.
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