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Yes, I saw this ad recently, it was quite... unique.
Truth be told i only saw it on TV once or twice during the news (they were talking about the ad) but never again, perhaps I wasn't watching the right channels or perhaps they branded it as too cruel after all.
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It might be becaus its only shown at night, after 9, or it could be that since it basically gave some children who accidentally saw it nightmares they might have decided to pull it from further showing